Business Development: Senior Executive for Digital Marketing Agency Job Description Template
As a Senior Business Development Executive at our Digital Marketing Agency, you will play a crucial role in expanding our client base and driving revenue growth. You will be responsible for identifying potential clients, nurturing leads, and developing lasting relationships. Your insights will help shape our service offerings to meet market demands.
Responsibilities
- Identify and pursue new business opportunities within the digital marketing landscape.
- Develop and maintain relationships with potential clients and partners.
- Create and present compelling proposals and pitches that address client needs.
- Collaborate with internal teams to ensure alignment on strategic goals.
- Monitor industry trends to identify potential areas for growth.
- Prepare and deliver sales forecasts and reports to senior management.
- Manage the full sales cycle from lead generation to closing deals.
Qualifications
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Minimum of 5 years of experience in business development within the digital marketing industry.
- Proven track record of achieving and exceeding sales targets.
- Strong understanding of digital marketing trends and services.
- Excellent communication, negotiation, and presentation skills.
- Ability to build and sustain long-term relationships with clients.
Skills
- CRM Software
- Digital Marketing
- Sales Strategy
- Account Management
- Lead Generation
- Negotiation
- Market Analysis
- Presentation Skills
- Networking
Frequently Asked Questions
A Senior Executive in Business Development for a Digital Marketing Agency is responsible for formulating and executing strategies to attract and secure new business opportunities. This includes managing client relationships, identifying growth sectors, preparing proposals, and driving revenue growth. Their role is pivotal in expanding the agency's clientele and enhancing its market presence by leveraging industry trends and digital marketing insights.
To become a Senior Executive in Business Development at a Digital Marketing Agency, candidates typically require a bachelor's degree in marketing, business, or a related field, alongside extensive experience in sales or business development, ideally within the digital marketing sector. Key competencies include leadership, strategic planning, excellent communication skills, and a deep understanding of digital marketing trends and technologies.
The average salary for a Business Development Senior Executive in a Digital Marketing Agency varies based on experience, location, and the size of the agency. Typically, this role commands a competitive salary that reflects the executive's experience, along with potential bonuses tied to sales performance and revenue targets. As a high-level position, salary expectations are significantly above average within the marketing industry.
To qualify as a Senior Executive in Business Development for a Digital Marketing firm, candidates should possess a bachelor's degree in a business-related field. Professional experience in digital marketing and a proven track record in business development are crucial. Strong analytical abilities, excellent negotiation skills, and the capacity to identify and capitalize on new business opportunities are essential qualifications for this role.
An effective Business Development Senior Executive in Digital Marketing requires skills in strategic planning, client negotiation, and market analysis. Responsibilities include identifying and pursuing new business opportunities, building strong client relationships, and contributing to the strategic vision of the agency. The executive must also effectively communicate industry trends and insights to inform and enhance the agency's growth strategies.