Empowering Students, Empowering India
India's Best IT Training Institute
✅ 100% Job Placement 💯
✅ Web development
✅Digital Marketing
✅ Software Testing & More

Company OverviewWHY tap is India's leading IT training institute, renowned for empowering students with industry-ready skills. Specializing in web development, digital marketing, software testing, and more, we offer 100% job placement to our graduates. Headquartered in Egmore, Tamil Nadu, with a team of 11-50 employees, WHY tap is dedicated to fostering a new generation of IT professionals. Visit us at <a href="https://whytap.in" rel="noopener noreferrer" target="_blank">whytap.in</a> to learn more about our professional training and coaching services. Job OverviewWHY tap is seeking a Senior Sales Marketing Manager to join our team in Chennai. As a full-time position, the ideal candidate will have a minimum of 7 to 10 years of experience. The successful applicant will be responsible for driving sales and marketing strategies, enhancing our reach, and contributing significantly to business growth. This role calls for a passionate professional with expertise in digital marketing and direct sales. Qualifications and Skills<ul><li>Proven experience in digital marketing and direct sales with a record of successful campaigns (Mandatory skill).</li><li>Strong proficiency in data analysis to monitor performance metrics and optimize marketing strategies.</li><li>Familiarity with CRM software to manage client relationships and streamline sales processes.</li><li>Expertise in lead generation strategies with the ability to convert prospective clients into active customers.</li><li>Experience in the admissions process within an eduTech setting to enhance student enrollment numbers.</li><li>In-depth understanding of telesales techniques to effectively reach out to potential clients and close deals.</li><li>Solid organizational skills to plan, implement, and assess marketing and sales initiatives efficiently.</li><li>Excellent communication and presentation skills to convey ideas and results to stakeholders clearly and persuasively.</li></ul> Roles and Responsibilities<ul><li>Develop and execute comprehensive sales marketing plans to achieve revenue targets and business objectives.</li><li>Oversee the creation and implementation of digital marketing campaigns to enhance brand visibility and drive growth.</li><li>Lead sales initiatives, managing the sales pipeline from lead generation to client acquisition and retention.</li><li>Collaborate with key stakeholders to align marketing strategies with business goals and market trends.</li><li>Analyze market data and customer feedback to refine marketing strategies and improve customer engagement.</li><li>Manage and mentor a team of marketing professionals to ensure aligned efforts in achieving company goals.</li><li>Prepare sales reports and deliver presentations to senior management, highlighting performance and strategy.</li><li>Stay updated with industry trends and competitor activities to maintain a competitive edge in the market.</li></ul>