Job Description:

Position: Digital Marketing Executive

Experience: 1-3 Years

Key Responsibilities:

• SEO and SEM
• Content Marketing
• Social Media Management
• Analytics and Reporting
• Market Research
• LinkedIn Marketing (including strategy, content planning, lead generation, and campaign execution)
• Content Marketing (blogs, articles, emailers, and case studies)

Required Skills:

• Basic knowledge of SEO, SEM, and Google Ads.
• Familiarity with tools like Google Analytics, Ahrefs, SEMrush, or similar.
• Understanding of social media platforms and their algorithms.
• Strong communication and analytical skills.
• Content creating & Content designing 
• Ability to handle multiple projects and meet deadlines.
• Proven experience in LinkedIn Marketing, including:
• Company page management
• LinkedIn Ads (Sponsored Content, Message Ads, etc.)
• Lead generation through LinkedIn Sales Navigator
• Building and managing LinkedIn campaigns and tracking performance
• Growing and engaging with professional networks

Preferred Qualifications:

• Bachelor’s degree in marketing, Digital Marketing, or a related field.
• Pharma background is must.
• Pharma industry knowledge is a plus but not mandatory.
• Experience with graphic design tools like Canva or Adobe Suite is an advantage.