We are seeking a highly motivated Modern Trade Executive to drive the sales and expansion of Snacks and Namkeen Products. The role involves developing strategic partnerships with modern trade retailers, and supermarkets to enhance the brand presence and sales of Ruchak products in markets.

Key Responsibilities:

1. Business Development & Sales Growth:

• Identify, develop, and manage relationships with modern trade retailers, supermarkets, Stand Alone Marts, and wholesalers.
• Drive sales and revenue growth by expanding into new export markets.
• Negotiate pricing, terms, and conditions to secure long-term contracts.
• Develop and execute sales strategies to achieve revenue and profitability targets.

2. Market Expansion & Brand Positioning:

• Analyse market trends, competitor activities, and customer preferences to optimize product offerings.
• Implement marketing and promotional activities to increase product visibility and brand awareness in foreign markets.
• Collaborate with marketing teams for product positioning, packaging, and branding to meet global standards.

3. Supply Chain & Operations Management:

• Work closely with the supply chain and logistics teams to ensure smooth order fulfilment and timely deliveries.
• Coordinate with procurement and production teams to align supply with demand.
• Ensure product quality

4. Relationship Management & Negotiation:

• Build strong relationships with buyers, key accounts, and distributors in modern trade.
• Conduct regular business reviews with key accounts to assess performance and growth opportunities.
• Lead contract negotiations and manage pricing strategies, trade margins, and promotions.

5. Performance Tracking & Reporting:

• Monitor and analyze sales performance, customer feedback, and market conditions.
• Prepare and present periodic sales reports, forecasts, and insights to senior management.
• Develop action plans to improve sales performance and customer satisfaction.

Key Requirements:

• Bachelor’s/Master’s degree in Business, Sales, Modern Trades
• 3+ years of experience in modern trade sales & export management (preferably in snacks, food products, or FMCG).
• Strong network and experience working with in modern trade retailers, distributors, and wholesalers.
• Excellent negotiation, communication, and relationship management skills.
• Ability to analyze market trends and drive data-driven business decisions.
• Experience handling pricing, contracts, and promotional strategies.