Marketing Manager

Bengaluru
Full-Time
Mid-Level: 4 to 6 years
5L - 6L (Per Year)
Posted on Jan 27 2025

About the Job

Skills

Digital Marketing
SEO/SEM
Google Analytics
Content Marketing
Social Media Strategy
Email Marketing Automation
Data Analysis and Reporting
Customer Relationship Management (CRM)

Develop and implement marketing strategies: Create comprehensive marketing plans that align with business objectives, ensuring consistent brand messaging across all channels.

Campaign management: Oversee the development, execution, and optimization of integrated marketing campaigns (digital, print, email, social media, etc.).

Team leadership: Lead, motivate, and manage the marketing team, ensuring collaboration and high performance.

Market research and analysis: Analyze market trends, customer insights, and competitor strategies to identify opportunities and inform decision-making.

Budget management: Develop and manage the marketing budget, ensuring effective allocation of resources to maximize ROI.

Content creation and management: Collaborate with content creators and designers to produce high-quality content for various platforms, including websites, social media, blogs, and advertisements.

Brand management: Maintain and enhance the brand’s image, ensuring consistency in messaging, design, and voice across all marketing touchpoints.

Performance measurement: Use analytics tools to track and report on key performance metrics (KPIs), adjusting strategies as needed to meet targets.

Stakeholder collaboration: Work closely with sales, product development, and other teams to align marketing strategies with business goals.

About the company

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