Job Description

Indicative Experience: 5-10 years Qualification - B Tech/M.Tech/MCA/BCA/MBA / Equivalent Domain Experience - IT Industry (Good to Have)

Primary Responsibilities:

1. Lead Generation and Outreach • Actively prospect and engage new leads via multiple channels (Sales Nav/LinkedIn, HubSpot and Lusha). • Contribute to existing campaigns and propose innovative outreach strategies to expand lead funnel.

2. Pipeline Management and Follow-Up • Maintain up-to-date records on all interactions, ensuring timely and relevant followups. • Share tailored resources such as case studies, articles, or product links that match prospect needs.

3. Personalized Outreach Sequences • Develop customized outreach strategies based on lead industry, job role, and specific challenges for greater impact. 

4. Team Collaboration and Handover • Work closely with the Business Development Lead and Technical Consultants to finetune outreach techniques. • Communicate prospect needs and expectations clearly for seamless handovers to the sales team.

5. Customer Insights Collection Collect feedback from prospects to understand common objections, needs and trends. Share insights with the wider team to refine messaging, services or campaigns.

6. Performance Tracking and Reporting • Provide weekly KPI reports with insights on progress, achievements, and opportunities for process improvement.

7. Continuous Learning and Development • Stay informed about trends in APIs, data integration, and key partner platform updates to ensure relevant engagement.

8. Documentation • Ensure all communications, updates, and follow-ups are accurately logged in the CRM for efficient tracking.