Company Overview

MM Autosales Private Limited is an authorized dealership organization for SKODA cars, serving customers in Gorakhpur and Ayodhya. With its head office in Lucknow, the company operates within the automotive industry. Our team consists of approximately 11-50 dedicated employees focused on delivering exceptional service and expertise in the automotive sector.

Job Overview

The Social Media Manager at MM Autosales Private Limited will play a pivotal role in enhancing our brand's online presence. This mid-level, full-time position is based in Gorakhpur, Lucknow District. The candidate should have a minimum of 4 years to a maximum of 6 years of relevant work experience. The Social Media Manager will manage our social media platforms, develop content strategies, and analyze performance metrics to drive engagement and brand recognition.

Qualifications and Skills

• Extensive experience in social media management to effectively build and maintain brand presence across platforms.
• Proficiency in social media advertising with the ability to execute impactful ad campaigns (Mandatory skill).
• Strong knowledge of content strategy development to curate engaging and relevant content (Mandatory skill).
• Familiarity with marketing automation tools to streamline processes and enhance efficiency (Mandatory skill).
• Competency in SEO practices to optimize content visibility and search engine ranking.
• Experience with Google Analytics to track, report, and optimize digital performance.
• Skilled in email marketing strategies to effectively engage with target audiences.
• Understanding of paid search (PPC) techniques to drive targeted traffic and conversions.
• Ability to perform data analysis to interpret social media metrics and inform decision making.

Roles and Responsibilities

• Develop and execute comprehensive social media strategies aligned with business goals and objectives.
• Manage and oversee daily social media activities, including content creation, scheduling, and community engagement.
• Collaborate with marketing and sales teams to develop and integrate social media campaigns.
• Analyze social media performance using analytics tools, providing insights and recommendations for improvement.
• Monitor competitors, trends, and emerging platforms to keep the company ahead in the digital landscape.
• Engage with online communities and influencers to enhance brand loyalty and visibility.
• Coordinate with graphic designers and content creators to ensure cohesive branding and messaging.
• Report on social media metrics to senior management and propose actionable strategies to optimize performance.