Designation : Business Development Manager

Salary : 40K to 50K + Incentives

Location : Trivandrum, Kottayam, Kochi, Alappuzha

Other Benefits : TA and DA

We are looking for a highly motivated and experienced Business Development Manager to lead the sales growth and market expansion of our food product range, specifically focusing on curry powders and blended spices. The ideal candidate will have strong experience in FMCG sales, deep knowledge of the food & grocery retail market, and a proven ability to generate leads, convert clients, and drive revenue growth.

Key Responsibilities

• Identify new business opportunities, distributors, and retail channels to expand market presence across regions.
• Develop and maintain strong relationships with retailers, wholesalers, distributors, and modern trade partners.
• Conduct market research to understand customer needs, competitor activities, and market trends in the curry powder segment.
• Develop strategic sales plans to achieve revenue and growth targets.
• Drive product placement, in-store promotions, and brand visibility across outlets.
• Lead the negotiation and onboarding of new trade partners.
• Monitor and report on sales performance, margins, and market penetration.
• Work closely with the marketing team for promotional campaigns and product launches.
• Provide training and support to field sales representatives and distributor sales staff.
• Ensure compliance with hygiene, quality, and packaging standards as per food safety regulations.

Key Skills and Competencies

• Strong experience in FMCG/Food sales, preferably in spices/curry powders.
• Proven ability in distributor handling and retail channel management.
• Excellent negotiation, communication, and interpersonal skills.
• Strategic thinking with a result-oriented mindset.
• Ability to work independently and lead a sales team.
• Familiarity with modern trade and general trade sales models.
• Basic understanding of FSSAI regulations and food labeling norms is a plus.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or related field.
• MBA/PGDM in Sales/Marketing preferred.