About Passionfruit

At Passionfruit, we help ambitious brands scale organic growth through SEO and AI search visibility. We work with D2C and B2B businesses across the US and India, delivering high-impact strategies and execution that drive real results. We’re growing fast and looking for hungry, driven people to grow with us.

Role Overview

We’re looking for a sharp, persuasive, and energetic SDR to fuel our growth engine. You’ll be the first point of contact for potential clients, responsible for outbound prospecting, qualifying leads, and booking discovery calls for our sales team.

Responsibilities

• Conduct cold outreach via phone, email, and LinkedIn to generate new leads
• Own and run discovery calls to understand prospects’ needs and qualify interest
• Identify potential fits and qualify leads based on marketing service needs and SEO readiness
• Maintain detailed and up-to-date records in our CRM system
• Collaborate with the sales and marketing teams to refine outreach strategy and messaging
• Stay informed about SEO trends, the digital marketing landscape, and competitive positioning

Requirements

• 1-3 years of experience in B2B sales or SDR roles, preferably in an agency or marketing services company
• Proven experience in selling SEO or digital marketing services to clients in India and the US
• Excellent spoken and written English communication skills
• Comfortable with cold calling and handling objections
• Strong understanding of lead qualification and sales pipelines
• Familiarity with CRM tools like HubSpot, Salesforce, or similar

Bonus Points

• Experience working in a startup or high-growth environment
• Understanding of SEO fundamentals and terminology
• Prior exposure to GenAI, AI search engines (ChatGPT, Perplexity, etc.), or content-led growth strategies

Job Title: Sales Development Representative (SDR)

Location: Saket, Delhi

Type: Full-time(On-site)