Job Description:

We are looking for a highly motivated and talented Junior Digital Marketing Specialist with 1-2 years of experience in Search Engine Optimization (SEO) and proficiency in other digital marketing aspects. In this role, you will be responsible for implementing effective SEO strategies while also contributing to other marketing initiatives to drive online visibility, increase website traffic, and support overall business growth.

Responsibilities:

Conduct keyword research to identify target keywords and optimize website content for improved search engine rankings

Optimize on-page elements such as meta tags, headings, and URLs to enhance search visibility and user experience

Assist in performing technical SEO audits and implementing recommendations for website optimization

Monitor and analyze website performance using SEO tools and analytics platforms

Collaborate with content creators to optimize content for both search engines and user engagement

Contribute to social media marketing efforts, including content planning, scheduling, and performance tracking

Assist in developing and executing email marketing campaigns to nurture leads and engage with customers

Support paid advertising campaigns on platforms such as Google Ads and social media ads

Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices

Track, analyze, and report on key SEO metrics, including organic traffic, keyword rankings, and conversion rates

Collaborate with cross-functional teams to ensure SEO integration across various marketing channels

Requirements:

1-2 years of experience in digital marketing, with a specific focus on SEO

Solid understanding of SEO principles, search engine algorithms, and best practices

Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.

Familiarity with content management systems (CMS) and website development platforms

Knowledge of other digital marketing channels, including social media marketing and email marketing

Strong analytical skills with the ability to interpret data and generate actionable insights

Excellent written and verbal communication skills

Detail-oriented with the ability to manage multiple projects and meet deadlines

Self-motivated and proactive in staying updated with industry trends and advancements

Preferred Qualifications:

Google Analytics and Google Ads certifications

Experience with local SEO and optimizing websites for specific geographic locations

Basic understanding of HTML, CSS, and JavaScript for on-page SEO optimization

Familiarity with A/B testing and conversion rate optimization (CRO)

Previous experience in managing social media accounts and running paid advertising campaigns

If you have 1-2 years of experience in digital marketing, specifically in SEO, along with proficiency in other marketing aspects, we invite you to apply for the position of Junior Digital Marketing Specialist. Join our team and contribute to our company's digital marketing success by implementing effective SEO strategies and supporting other marketing initiatives.