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Executive - Brand & Communication , Mumbai

Senior: 7 to 10 years
5L - 8L (Per Year)
Posted on Sep 13 2023

About the Job


brand and communication
sales promotion
Regional Brand management
channel sales management
Corporate Events
mall activities
Delar activation

We are looking for Marketing executive. For more info contact HR to

Work Location : Mumbai

Experience : 5 to 7yrs

Notice period : Immediate

Gender : Male

Qualification/ Skills:

5-7 years’ experience in the following:

  • Regional Marketing Communications.
  • Regional Brand management.
  • Sales/Retail Activation.
  • Sales Promotion.
  • Event management. etc.
  • Digital Advertising. 

To increase Epson’s overall visibility and brand image specifically in West region (Maharashtra, Gujarat, Chhattisgarh and Goa). Support HO team in their day-to-day activities, as required.


Job Details


  1. Activations:


Channel Engagement Programs/ Direct End User Activation Programs/ Corporate User Activation Programs

Support sales team in conducting activities where necessary

  • Identify opportunities for the same and plan & coordinate these activities
  • Provide Branding Material for activities
  • Provide Brochures and other collaterals
  • Coordinate for movement of products and arrangement at venue
  • Support in arranging for venue
  • Support in arranging for invitations
  • Send regular email communication to databases
  • Collate and update data



2.         Exhibitions & Events

  • Select exhibitions targeted at various target groups according to product
  • Complete responsibility for designing, negotiating and setting up exhibition stalls.
  • Support Sales team in local exhibitions by providing branding material, brochures etc


3.         Advertising Support

  • Identify & suggest advertising opportunities and opportunities to keep the brand visible and TOM
  • Plan and execute regional digital campaigns
  • Explore opportunities for testimonials in regions and execute
  • Support regional requests for ads and report the response for the ads done


4.         Branding of retail outlets and market level visibility

  • Co-ordinate, supervise and execute regular retail branding at multi-brand outlets to ensure marketplace visibility.


5.         Support HO Team on key projects / activities

  • Monitor CRM tool and ensure leads generated from campaigns are attended by the sales team in quick time
  • Provide support on HO digital campaigns as and when required
  • Product movement for PR reviews


6.         Budgeting and expense control           

  • Prepare the BTL budget for the financial year and ensure the execution of activities are as per budget.
  • Negotiation for all activities and programs.
  • Keep a check on budgets on monthly basis
  • Support HO with accurate spending and reporting of budgets


Experience within the IT industry would be useful but isn’t a pre-requisite.

The desired person must above all else have a positive attitude. He/she must be hard working, resourceful, creative, and patient, have good communication skills and be a self starter who is able to handle ambiguity and change. A person with a high level of integrity is essential. Someone interested in long term career prospects would be preferred.

About the company

CapTalent HR is an end to end HR consulting firm located in Chennai catering to the needs of organisations in India & Globally. We are one of the very few firms equipped to provide comprehensive end-to-end HR services platform to our clients. Given the high cost, legal complexity and administrative burden associated with: >>Recruitment & Staffing, >>Training & Development, >>Payroll & Compensation ...Show More


Human Resources Services

Company Size

11-50 Employees



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