Social Media Marketing Executive Job Description
As a Social Media Marketing Executive, you will be in charge of managing all social media channels, creating engaging content, monitoring social media performance, and collaborating with the marketing team to align social media strategies with overall marketing goals.
Responsibilities
- Develop and implement social media strategies
- Create and curate engaging content for social media platforms
- Monitor social media performance and analyze data to improve campaigns
- Collaborate with the marketing team to ensure consistency in branding
- Stay up-to-date with the latest trends in social media and digital marketing
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- Proven experience in social media marketing
- Strong analytical skills to interpret data and optimize campaigns
- Excellent communication and creative skills
- Ability to work in a fast-paced environment and meet deadlines
Skills
- Social media management tools (e.g., Hootsuite, Buffer)
- Content creation and graphic design skills
- Understanding of SEO and digital marketing principles
- Excellent written and verbal communication skills
- Analytics tools (e.g., Google Analytics)