Technical Marketing Manager - Rubber & Plastic Raw Materials Job Description Template
As a Technical Marketing Manager in Rubber & Plastic Raw Materials, you will leverage your technical knowledge of raw materials and industry trends to develop and implement marketing strategies that promote our high-performance products. This role involves close collaboration with R&D, sales, and external industry stakeholders to drive product adoption and customer satisfaction.
Responsibilities
- Develop and execute technical marketing strategies for rubber and plastic raw materials.
- Collaborate with R&D to understand product specifications and translate these into marketable benefits.
- Conduct market research and analyze industry trends to identify target markets and customer needs.
- Create detailed technical marketing content, including white papers, case studies, and product data sheets.
- Provide technical support to the sales team and assist in product demonstrations and presentations.
- Participate in industry events, trade shows, and conferences to promote products and gather market intelligence.
- Establish and maintain relationships with key industry stakeholders and opinion leaders.
- Monitor and report on the effectiveness of marketing campaigns, making adjustments as needed.
Qualifications
- Bachelor's degree in Marketing, Chemical Engineering, Material Science, or a related field.
- 3+ years of experience in technical marketing within the rubber or plastics industry.
- Strong understanding of rubber and plastic raw materials, including their applications and market trends.
- Proven track record of developing and executing successful marketing strategies.
- Excellent communication and presentation skills.
- Ability to travel as necessary to meet with clients and attend industry events.
Skills
- Market Research
- Product Marketing
- Technical Writing
- Sales Support
- Project Management
- CRM Software
- Microsoft Office
- Data Analysis
Frequently Asked Questions
A Technical Marketing Manager in Rubber & Plastic Raw Materials develops and implements marketing strategies to promote rubber and plastic raw materials. They conduct market research, analyze competitors, and collaborate with technical and sales teams to drive product adoption. They also manage technical content creation and provide customer-facing technical support to ensure product understanding and satisfaction.
To become a Technical Marketing Manager in Rubber & Plastic Raw Materials, one typically needs a bachelor's degree in chemical engineering, materials science, or a related field. Experience in technical sales or marketing within the rubber and plastics industry is crucial. Strong understanding of product applications and excellent communication skills are also essential. Professional certifications in marketing or sales can be beneficial.
The average salary for a Technical Marketing Manager in Rubber & Plastic Raw Materials varies based on location, experience, and company size. Generally, these professionals receive competitive compensation reflective of their specialized knowledge in both technical and marketing domains. Typical salary packages also often include bonuses, benefits, and opportunities for profit sharing aligned with company performance and individual achievements.
Qualifications for a Technical Marketing Manager in Rubber & Plastic Raw Materials typically include a degree in chemical engineering, materials science, or a related technical discipline. Experience in the rubber and plastics industry, particularly in roles involving product management or technical sales, is important. Knowledge of market trends and exceptional analytical skills are also vital to succeed in this role.
Technical Marketing Managers in Rubber & Plastic Raw Materials need strong analytical and strategic thinking skills to assess market trends and develop effective marketing strategies. They are responsible for collaborating with R&D teams to translate technical specifications into customer-friendly marketing materials. Leadership skills are also necessary to guide marketing campaigns and manage cross-functional teams effectively.