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Product Marketing Manager

Ahmedabad
Full-Time
Mid-Level: 4 to 6 years
5L - 10L (Per Year)

Not Accepting Applications

About the Job

Skills

Product Strategy
Research
Marketing Analytics
Market Research
Product Marketing
Presentation Skills
Positioning
Webinar

About Appitsimple Infotek

Established in 2014, we, Appitsimple Infotek, are an Ahmedabad-based IT firm with an impressive portfolio of IT solutions, including CallHippo – a virtual phone system, and SoftwareSuggest – a software recommendation platform.

We boast a dedicated workforce of 160+ employees from diverse backgrounds and domains, consistently striving to develop IT solutions that significantly benefit businesses. Moreover, our commitment lies in fostering an employee-friendly and rewarding workplace, ensuring both professional and personal growth for our employees.

To know more: https://appitsimple.com/

Job description

We are looking for a Product Marketing Manager to lead our outbound marketing activities. You’ll be responsible for presenting our products in ways that will strengthen our brand and boost sales.

Responsibilities

  • Study company product &translate technical details into benefits for the user
  • Follow and analyze market trends to position products
  • Develop product marketing strategies & craft compelling messages across marketing channels (landing pages, ad campaigns)
  • Work with various teams (design, content, acquisition, product, sales) to implement strategies
  • Strategize and execute email campaigns, advertising, webinars, trade shows, social media, and more
  • Take ownership of pipeline creation and meeting monthly and quarterly MQL, meeting, and pipeline targets
  • Strategize market place ranking and lead generation from market place like Hubspot, pipedrive etc.

Requirement

  • Proven experience as a Product Marketer
  • Experience in market analysis
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
  • Working knowledge of web analytics tools (Google Analytics, WebTrends)
  • Excellent communication skills
  • Keen eye for detail
  •  Analytical mind and strong quantitative skills



About the company

AppitSimple Infotek Pvt Ltd - A Pioneer product-based IT company that has been revolutionizing & simplifying the way organizations do business since the last many years. The Company is better known for its innovative platform & product - SoftwareSuggest and CallHippo respectively. SoftwareSuggest - An Online Platform to discover top Business Software & Service Partners gives access to Genuine C ...Show More

Industry

SaaS

Company Size

51-200 Employees

Headquarter

Ahmedabad, Gujarat