Company Overview

Advertising Saga is a Mumbai-based Amazon digital marketing agency specializing in boosting profitability for clients while optimizing Acos. Led by Viral Jain and a dedicated team, the company has generated over 10 crores in client sales and is committed to helping businesses dominate their categories on Amazon.

Job Overview

The Lead Generation Specialist at Advertising Saga will play a crucial role in driving outbound and inbound sales efforts within the Amazon digital marketing sector. As a mid-level, full-time position based in Mumbai, this role focuses on identifying, engaging, and converting potential clients while supporting the growth targets of the company.

Qualifications and Skills

• Proven expertise in lead generation, including strong track record identifying, qualifying, and converting prospects into genuine opportunities (Mandatory skill).
• Solid experience in outbound sales, demonstrating the ability to proactively target and engage potential customers to generate high-quality leads (Mandatory skill).
• Advanced LinkedIn outreach capabilities, using tailored messaging and networking to build relationships with decision-makers across industries.
• Experience in inbound sales, promptly responding to incoming inquiries and efficiently guiding leads through the sales funnel toward conversion.
• Strong negotiation skills and the ability to handle objections, craft compelling offers, and close deals effectively in a competitive environment.
• Proficiency in cold calling, with excellent verbal communication skills and resilience to reach new prospects and secure appointments consistently.
• Ability to maintain detailed records of interactions with prospects, track pipeline status, and regularly report on progress using CRM or similar tools.
• Excellent organizational skills with the ability to prioritize, multitask, and manage time to maximize productivity and follow-up activities.

Roles and Responsibilities

• Identify, research, and qualify new business opportunities aligned with the agency's target markets and services.
• Execute outbound sales strategies, including targeted cold calling, email campaigns, and LinkedIn outreach to generate and nurture leads.
• Engage inbound leads, evaluate their needs, and guide them through the consultation and onboarding process.
• Collaborate with internal teams to understand client requirements and present suitable solutions to prospective clients.
• Establish strong relationships with decision-makers and maintain active communication throughout the sales cycle.
• Meet or exceed monthly and quarterly lead generation and sales targets as set by management.
• Maintain accurate records in CRM, update pipeline activities, and prepare reports on lead status and conversion rates.
• Stay updated on industry trends and competitor activities to continuously improve outreach strategies and positioning.