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Aabasoft

Content Creator

Date Posted : 17th Nov 2022
73 applicant(s)
Junior (1 to 3 years)
Kochi
Full-Time
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Job Description
kochi
verbal communication skills
Content Creator
  • Work with the marketing department to get and understanding of the short term and long term marketing targets and then develop content strategies accordingly
  • Creating content which will catch maximum customer interest
  • Writing and reviewing content for websites, social media pages and public communications
  • Optimize Search Engine Optimization driven content and increase the site traffic
  • Collaborating with the content and marketing team to decide the brand taglines, logo and other promotional material
  • Measuring and monitoring company website and social media traffic statistics
  • Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
  • Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
  • Ensure that the content is compliant with the copyright and data protection laws
  • Maintain consistency in content and ensure alignment with the brand history and plans
  • Identify customers needs in relation to the company and write content to cater those needs
  • Update the website, social media and content pages periodically
  • Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership
  • A Bachelor’s degree in communications, english, journalism, literature, marketing or other related fields 
  • Experience as a content creator in prior roles creating strong and engaging content
  • Understanding of SEO best practices
  • Prior job experience in web traffic metrics, HTML and web publishing
  • Proficiency with content management systems and analytics softwares
  • Excellent writing, proofreading and communication skills
  • Detail oriented work style with good time management and organizational skills
  • Knowledge of various analytics platforms

Content Creator Skills Required

  • Excellent written and verbal communication skills as well as organizational skills
  • Skills to get into the details, proofread and edit content before publishing
  • Ability to match up with fast paced work life
  • Excellent IT skills
  • Proficiency with Microsoft Office suite, specially excel and powerpoint
  • Ability to work efficiently maintaining high quality and accuracy
  • Goal oriented and customer oriented
  • Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
  • Ability to attention to detail along with a creative mind
  • Developed team working skills to collaborate with various departments and work in alignment with them 
  • Ability to maintain consistency in their content writing 
  • Ability to understand and cater to the needs of customers and discover the potential markets for the company 
  • Excellent time management and planning skills to ensure meeting deadlines
  • Have an understanding of UI/UX design
  • Having an analytics mindset to analyse what type of customer are attracted to what content and then analysing a target market
  • Ability to communicate the message in simple and beautiful language which will attract audience
  • Content creators should publish new contents periodically at a steady pace