Job Overview

Wings Global Services is seeking a dynamic Social Media Marketing Manager for our real estate sector in Vasai. This is a full-time, junior-level position requiring a minimum of 1 year of relevant experience. The role is based in Virar/ Bhayandar and will involve spearheading our social media strategy, developing robust content strategies, and utilizing analytics tools to enhance our online presence.

Qualifications and Skills

• Minimum of 1 year of experience in social media marketing with a strong understanding of the real estate market.
• Proficient in developing and executing effective digital campaign management strategies to elevate brand awareness.
• Demonstrated experience in lead generation techniques and nurturing potential clients through targeted social media efforts.
• Strong copywriting skills to craft engaging and persuasive content tailored to the real estate audience.
• Graphic design proficiency to create visually appealing and brand-aligned content for social media platforms.
• Expertise in community management to build, engage, and maintain active social media communities.
• Experience in content strategy (Mandatory skill) to align social media activities with business objectives and brand messaging.
• Skilled in content creation (Mandatory skill) with a creative approach to producing compelling and viral social media posts.
• Proficient in using analytics tools (Mandatory skill) to track, measure, and optimize the performance of social media campaigns.

Roles and Responsibilities

• Develop and implement comprehensive social media marketing strategies tailored specifically for the real estate sector.
• Create and manage engaging content for various social media platforms to enhance brand visibility and engagement.
• Utilize analytics tools to measure the effectiveness of social media efforts and make data-driven decisions to optimize campaigns.
• Oversee digital campaign management initiatives, fostering lead generation and conversion through strategic social media activities.
• Collaborate with internal teams to align social media strategies with broader company objectives and marketing goals.
• Stay updated with the latest social media trends, tools, and best practices to maintain a competitive edge in the industry.
• Engage with the online community to foster positive relationships and enhance customer satisfaction and brand loyalty.
• Monitor and respond to customer inquiries and comments across social media channels in a timely and professional manner.