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Digital Marketing Specialist

Gurgaon
Full-Time
Junior: 1 to 3 years
25K - 35K (Per Month)
Posted on Apr 16 2024

About the Job

Skills

Campaigns
Ad Serving
Search Engine Marketing (SEM)
Marketing Campaigns
Online Lead Generation
Client Onboarding
Search Engine Optimization (SEO)
Web content writing

Zopsoft Technology is looking for experienced, passionate, and creative FACEBOOK & GOOGLE ADVERTISERS. As a Google Ads & Facebook Advertiser, you will be responsible for developing and implementing PAID ADVERTISING STRATEGY to target potential clients and generate genuine leads.



Responsibilities:

· Setting up and monitoring paid ad campaigns

· Work on Ad Platforms like Google Ads, Facebook Business Manager, and LinkedIn Ads

· Will do advanced Keyword Research and selection to generate better ROI

· Continuously monitor opportunities for new keywords and negative keywords

· Making changes to existing PPC campaigns and providing strategic guidance for improvement of bidding strategy, budget ideas, and performance metrics

· A/B testing with different ad creative and landing pages to improve CTR

· Prepare suggestions on an ongoing basis to continually enhance account performance, site performance, and ROI

· Generate leads and onboarding new clients.

· Keep himself updated with new and emerging technologies, trends, and opportunities for market share expansion for clients in their verticals.

· He must have a good understanding of Search Ads, Display Ads, Shopping Ads, Remarketing campaigns, and Landing Page Designs.

· He must have a good idea about Google Analytics and Goal conversion set-up for clients

· Analyzing website traffic stats for both reporting and preparing strategy.

About the company

Welcome to Wemakeup India! 🌈 We're at the forefront of revolutionizing how makeup artists and businesses connect, blending opportunity with creativity. Our B2B platform is designed not just as a marketplace but as a vibrant community where makeup professionals can showcase their talent, build networks, and find exciting opportunities. Why join us? For makeup artists, we offer a dynamic space t ...Show More

Industry

Personal Care Services

Company Size

11-50 Employees

Headquarter

Gurugram, Haryana

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