Responsibilities

• Must obtain the capability of generating inquiries from offshore IT companies and managing it in order to successfully raise the project in company interest.
• Should lead with LinkedIn and other social media sites for gearing up the business.
• Should have a conceptual and prospective mind to work in different time zone and make out key marketing deals with offshore clients.
• Defines, outlines, and executes the lead generation programs to deliver expected lead quality, conversions.
• Developing and progressing a pipeline of qualified opportunities to reliably hit target goals.
• Identifies and manages lead resources to drive sales engine.
• Research customer segments, clients and strategies to increase the pool of qualified leads.
• Manages lead flow, tracking tools, analysis and overall decisions for lead generation programs and effectiveness.
• Work closely with internal sales teams to understand customer demand and needs and establish working relationships to exceed goals.
• Qualifying and nurturing leads through the early stages of the conversion pipeline.

Requirements

• Minimum MCA or MBA with experience in offshore IT Service selling
• At least 1 year of email marketing/ lead gen experience in IT service selling (offshore development and outsourcing).
• Must have proven experience using tools for email marketing (HubSpot, Salesforce)
• Good communication and written skills (Good English writing is a must)
• Must have good experience using MS Excel