About Vilvah:

Vilvah is a fast-growing D2C beauty brand creating safe, effective, and consciously made skincare and haircare. Built on sustainability, ethical sourcing, and performance-led formulations, we’re shaping a modern beauty brand made for Indian skin and climate.

About the Role:

We’re looking for a copywriter with 2+ years of copy/content writing experience who understands how strong copy drives both connection and conversion. This role is for someone who can write with clarity, intent, and relevance across digital touchpoints—while staying true to a distinct and consistent brand voice.

You’ll work closely with the marketing, growth, and design teams to write copy that helps people discover Vilvah, engage with the brand, and stay with us over time.

Key Areas You’ll Work On

1. Performance & Discovery

• SEO-led content for website pages, product listings, and blogs.
• High-impact copy for Meta and Google ads, including hooks and headlines.
• Conversion-focused messaging informed by search intent and performance insights.

2. Social & Brand Communication

• Social media captions that are timely, relatable, and on-brand.
• Website copy including brand story, product storytelling, and key landing pages.
• Consistent brand messaging across digital platforms.

3. Retention & Customer Communication

• Copy for emailers, SMS, and other retention touchpoints.
• Thoughtful communication that builds trust, loyalty, and long-term brand recall

What We’re Looking For

• Strong English writing and communication skills. Proficiency in writing or understanding Tamil is an added advantage.
• Minimum 2 years of hands-on copywriting experience.
• Good understanding of SEO, digital ads, and content performance.
• Ability to write sharp hooks, clear long-form copy, and everything in between.
• A clean, creative, and brand-consistent writing style.
• Strong time management skills and comfort working across multiple briefs.
• Candidates with hands-on experience in D2C , beauty , Skincare or lifestyle brands are preferable.

Why Join Vilvah?

At Vilvah, you’ll work on products that matter, alongside teams that value clarity, curiosity, and ownership. You’ll have room to grow, space to experiment, and the opportunity to shape a brand voice that’s still evolving.

Let’s build the future together.