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Brand Manager (Core India)

Coimbatore
Full-Time
Mid-Level: 4 to 5 years
Posted on Jan 19 2026

About the Job

Skills

Brand Strategy
Cross-Functional Collaboration
Storytelling
Consumer Insights
Campaign Management
Market Research

Company Profile:


Vilvah is a dynamic and rapidly growing Direct-to-Consumer Ecommerce brand that specializes in offering sustainable, safe and natural skincare and hair care products. With a commitment to sustainability, ethical sourcing, and customer satisfaction, Vilvah has quickly become a prominent player in the beauty and wellness industry.


Summary:

 

We are seeking for a Brand Manager develops and executes brand strategies to build, maintain and grow a brand’s image, increase market presence and drive business growth. This role requires close coordination with creative and marketing team to ensure consistency across all touch points to drive sales growth.


Key Responsibilities:


·  Develop and execute comprehensive brand strategies, define unique brand voice that aligns with business objectives.

 

·  Manage brand positioning, messaging, and visual identity across all platforms.

 

·  Build a deep understanding of target customers, including needs, preferences, behaviours, and pain points, to inform brand and communication strategies.

 

·  Translate customer insights into actionable brand initiatives, campaigns, and storytelling

 

·  Conduct market research and analyze consumer insights, trends, and competitor activity.

 

·  Collaborate with internal teams (Design, product, digital marketing) to ensure brand consistency.

 

·  Monitor brand performance metrics and prepare regular performance reports.

 

·  Ensure compliance with brand guidelines across communications.

 

Qualifications & Skills:


·  Bachelor’s degree in Marketing, Business Administration, or related field.

·  4–6 years of experience in brand management or marketing.

·  Strong understanding of branding, consumer behaviour, and market trends.

·  Proven ability to derive insights from customer data and research to drive brand decisions.

·  Excellent communication and presentation skills.

·  Ability to manage multiple projects and meet deadlines.

·  Experience with marketing tools and analytics platforms is a plus.


Why Join Us?


At Vilvah, you’re not just an employee—you’re a valued part of a dynamic, inclusive, and forward-thinking community. Whether you're looking for professional growth, work-life integration, or meaningful relationships at work, we provide an environment where you can thrive, innovate, and make an impact.


Let’s build the future together.

 

About the company

Vilvah is a fast-growing D2C skincare and haircare brand based in Coimbatore, creating high-performance, natural products using ethically sourced, farm-fresh ingredients. Committed to clean beauty, sustainability, and cruelty-free practices, our formulations are free from harmful chemicals and synthetics. Powered by solar energy and packaged with eco-conscious materials, Vilvah blends science and ...Show More

Industry

Beauty & Skincare Product...

Company Size

51-200 Employees

Headquarter

coimbatore

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