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Associate - Brand Marketing

Coimbatore
Full-Time
Junior: Less than 1 year
Posted on Nov 27 2024

Not Accepting Applications

About the Job

Skills

Market Research
Brand Strategy
Social Media Management
Digital Marketing
Content Creation
Analytical Skills
Communication Skills
Project Management

About Us:

Vilvah is a dynamic and rapidly growing Direct-to-Consumer Ecommerce brand that specializes in offering sustainable, safe and natural skincare and hair care products. With a commitment to sustainability, ethical sourcing, and customer satisfaction, Vilvah has quickly become a prominent player in the beauty and wellness industry.


Job Overview:

We are looking for a dynamic Associate - Brand Marketing to join our team and assist in managing brand strategies, marketing campaigns, and product promotions. This entry-level position is ideal for candidates with a passion for branding, creativity, and driving business growth in a competitive industry.


Key Responsibilities:


Brand Strategy Support:

  • Collaborate with the Brand Manager to execute strategic initiatives aligned with Vilvah’s vision.
  • Analyse market trends, consumer preferences, and competitor activities to identify growth opportunities.


Campaign Management:

  • Assist in the planning and execution of marketing campaigns across digital, print, and social media platforms.
  • Monitor the performance of campaigns and suggest data-driven improvements.


Content Development:

  • Coordinate with the creative team to develop brand-aligned content for various channels.
  • Ensure consistency in brand tone and messaging across all materials.


Product Promotion:

  • Support the launch of new products, including creating launch plans, organizing events, and coordinating with internal teams.
  • Track the performance of promotional activities and provide insights.


Cross-Functional Collaboration:

  • Work with sales, operations, and product teams to ensure alignment with brand objectives.
  • Provide branding support for partner collaborations and retail initiatives.


Reporting & Analysis:

  • Prepare regular reports on brand performance metrics and campaign results.
  • Offer insights and recommendations for future branding efforts.


Qualifications:

  • Master’s degree in Marketing, Business Administration, or a related field.
  • 0-1 year of experience in branding, marketing, or a similar role.
  • Strong understanding of digital marketing and social media trends.
  • Excellent communication, organizational, and analytical skills.
  • Creative mindset with attention to detail and the ability to manage multiple projects.
  • Proficiency in MS Office, familiarity with graphic design tools or analytics platforms is a plus.


What We Offer:

  • Opportunity to grow with a purpose-driven brand.
  • Collaborative work culture with a focus on innovation.
  • Hands-on experience in brand management and exposure to multiple facets of the business.

About the company

Vilvah is a fast-growing D2C skincare and haircare brand based in Coimbatore, creating high-performance, natural products using ethically sourced, farm-fresh ingredients. Committed to clean beauty, sustainability, and cruelty-free practices, our formulations are free from harmful chemicals and synthetics. Powered by solar energy and packaged with eco-conscious materials, Vilvah blends science and ...Show More

Industry

Beauty & Skincare Product...

Company Size

51-200 Employees

Headquarter

coimbatore

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