Company Overview

Vidhyashala is a dynamic edtech platform dedicated to providing comprehensive training and internship programs through partnerships with prominent companies. Celebrated for its collaboration with E-CELL IIT Hyderabad and over 50 multinational companies, Vidhyashala is an influential name in the education industry. Headquartered in Haldwani, Uttarakhand, Vidhyashala is committed to empowering aspiring professionals, operating with a dedicated team of 11-50 employees. Visit vidhyashala.in for more information.

Job Overview

We are excited to offer a Social Media Marketing role at Vidhyashala, ideal for freshers eager to make an impact. This remote position, which supports flexible internship and freelance arrangements, is based out of Noida. Successful candidates will collaborate on marketing strategies, ensuring Vidhyashala's robust online presence. This opportunity is designed for individuals with zero to one year of experience in the field, offering a platform to gain invaluable skills and insights.

Qualifications and Skills

• Proficiency in Facebook Ads Manager to create, analyze, and optimize ad campaigns effectively.
• Experience with Google Analytics to track website traffic, interpret data, and make informed marketing decisions.
• Understanding of Instagram Marketing strategies to boost engagement and brand visibility on social media.
• Ability to create compelling and relevant content that aligns with the company's brand voice and strategy.
• Skill in developing comprehensive social media strategies that align with business goals and enhance brand awareness.
• SEO optimization skills to improve search engine rankings and increase online visibility for the company's platforms.
• Experience in collaborating with influencers to expand brand reach and credibility through authentic partnerships.
• Community engagement expertise to effectively interact with audiences and foster a loyal and interactive online community.

Roles and Responsibilities

• Develop and execute innovative social media strategies to enhance brand presence and engagement.
• Create and manage high-quality content for various social media platforms in alignment with marketing campaigns.
• Monitor social media trends and adjust strategies to stay competitive within the industry landscape.
• Leverage analytics tools to assess social media performance and make data-driven improvements.
• Engage with online communities, responding to comments and messages to foster strong customer relations.
• Collaborate with marketing teams to integrate social media campaigns with broader marketing initiatives.
• Identify and engage with influencers to amplify brand reach and credibility through collaborative efforts.
• Report on social media metrics regularly, providing insights and recommendations for future campaigns.