Company Overview

Teacher Pool is a recruitment service provider in the education industry, specializing in helping schools, colleges, and ed-tech companies with their staffing needs. With an expertise team, we offer extensive support to address the challenges faced by educational institutions. We work with various curriculum schools from K-12 and provide top-quality candidates for different positions.

Job Overview

We are seeking a Digital Marketing Executive with experience in the education industry to join our team at Teacher Pool. As a Digital Marketing Executive, you will be responsible for developing and implementing digital marketing strategies specifically for IB schools. This is a full-time position based in Bangalore Urban, Karnataka, India, and is suitable for candidates with 1 to 3 years of experience.

Qualifications and Skills

• 1-3 years of experience in digital marketing, preferably in the education industry
• Proven track record of developing and implementing successful digital marketing campaigns
• Strong knowledge of content strategy and marketing
• Experience with marketing automation tools and platforms
• Excellent written and verbal communication skills
• Analytical mindset with the ability to interpret data and make data-driven decisions
• Ability to work independently and collaboratively in a fast-paced environment
• Familiarity with IB schools and their unique requirements is a plus
• Web content writing skills

Roles and Responsibilities

• Develop and execute digital marketing campaigns to promote IB schools and attract potential candidates
• Create and manage content across various digital platforms, including websites, social media, and email marketing
• Implement strategies to increase brand awareness and engagement with the target audience
• Analyze and monitor campaign performance using digital analytics tools
• Identify trends and insights to optimize marketing strategies and improve campaign results
• Collaborate with the marketing team to develop effective marketing collateral and materials
• Stay up-to-date with the latest digital marketing trends and best practices in the education industry
• Conduct market research and competitor analysis to identify opportunities and drive innovation