Key Responsibilities:

• Keyword Research & Strategy: Perform thorough keyword research and analysis to develop an effective SEO strategy aligned with business objectives.
• On-Page Optimization: Optimize website content, including meta tags, titles, headers, and images, to improve search engine rankings and user experience.
• Content Strategy: Collaborate with content teams to develop SEO-friendly content that drives engagement and visibility.
• Technical SEO: Conduct regular technical audits, addressing issues related to site architecture, crawlability, and mobile optimization.
• Link Building: Develop and implement link-building strategies to improve the site’s domain authority and organic reach.
• Analytics & Reporting: Track, analyze, and report SEO metrics and performance using tools like Google Analytics, Google Search Console, and other SEO platforms.
• Competitor Analysis: Monitor competitor websites to identify opportunities and stay competitive in search rankings.
• Stay Updated: Keep abreast of SEO and algorithm updates, implementing new strategies as needed to maintain high rankings.