Digital Marketing Manager



Mid-Level (4 to 6 years)
1L - 11L (Per Year)
Posted on Nov 12 2022

About the Job


SEO Manager
Digital Marketing

Responsibilities: -

  • Online and Offline brand building & brand positioning
  • Build effective organic SEO for lead generation
  • Overall design stategy and design guidelines
  • Content creation (Blog posts, Video posts, Webinars, Case studies)
  • Managing drip marketing campaigns (e-mails, paid channels like Google / LinkedIn)
  • Business intelligence around prospects / leads and creating relevant content / case studies to prove credibility
  • Manage corporate site and monitor performance and conversion
  • Leads management, leads nurturing and reporting.
  • Mentoring content marketing efforts
  • Lead demand generation & outreach program
  • Researching, recommending and securing buy-in of limited, targeted industry trade shows and events.
  • Video interviews of clients to create quality content
  • Identify & implement short and long-term B2B marketing campaigns for a broad portfolio of services offerings and brand initiatives.
  • Developing and executing an integrated plan for attendance at each event which includes internal kickoff, booth and overall onsite experience, pre- and post-event email campaigns, staffing and internal alignment on goals.
  • Generate a weekly report of all marketing activities conducted and work with senior management on improving it.


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© 2024 Expertia AI. Copyright and rights reserved