Role:   Content and Social Media Strategist

This role presents an opportunity to define and execute the content strategy for our online venture. You have an opportunity to create content and campaigns that will impact the lives of millions across geographies.

Location:   Bangalore

Responsibilities:   

•   Design and implement content strategy for company website, social media and blogs.

•   Manage and create organic, high-quality content/campaign on various social media platforms, company website and blogs that is consistent with the company's brand image and addresses both business goals and consumer needs.

•   Liaise with Marketing team to ensure the content is informative and appealing.

•   Stay up to date with current technologies and social media trends.

•   Engage with the audience and respond to their queries.

•   Prepare monthly/weekly report for various channels.

•   Perform content audits to assess how well existing content is performing.

•   Test and implement innovative and relevant methods of measuring content, campaigns, and tools, keeping in mind the purpose of the derived results.

Requirements:

•   Bachelor’s in mass media or relevant field with 2-5 years of industry experience.

•   Understanding of the SEO best practices.

•   Proven work experience in Content/Social Media Strategist or similar role

•   A portfolio of published articles

•   Experience in creating and editing digital content for target audiences across all multimedia and social platforms.

•   Knowledge of copy writing for website and creating roadmaps for blog.

•   Solid writing and editing skills in English