Sirsa
Full-Time
Junior: 1 to 3 years
Posted on Apr 30 2025

About the Job

Skills

Social Media Advertising
SEO
Google Analytics
PPC Campaigns
Content Creation
Email Marketing
A/B Testing
Marketing Automation Tools

Company Overview

RPJ AUTOMOBILES PRIVATE LIMITED, a subsidiary of the illustrious RPJ Group, aligns its operations within the mining industry. Established in 1935, the RPJ Group has spearheaded initiatives across several sectors, most notably automotive, where it partners with renowned brands like Nissan and Tata Motors. Headquartered in Sirsa, it embodies innovation and quality, driven by its founding visionaries.


Job Overview

We are seeking a Junior Digital Marketing Specialist to join our team at RPJ AUTOMOBILES PRIVATE LIMITED in Sirsa. As a full-time position, candidates are required to have 1 to 3 years of experience. This role will focus on leveraging digital channels to enhance our brand's online presence and drive engagement with current and potential customers.


Qualifications and Skills

  • Proficiency in SEO to increase the visibility of our content and improve search engine rankings.
  • Experience with Google Analytics for tracking and reporting marketing campaign performance metrics.
  • Expertise in social media advertising to manage and optimize our social media presence and promotional efforts.
  • Strong content creation skills to develop compelling marketing materials that resonate with our audience.
  • Email marketing strategies to nurture leads and convert prospects into customers through targeted messaging.


Roles and Responsibilities

  • Develop and manage digital marketing campaigns aimed at increasing our brand's digital footprint and engagement.
  • Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, etc.
  • Implement on-page and off-page SEO strategies to improve our search engine ranking and grow website traffic organically.
  • Oversee PPC campaigns to ensure they are well-targeted, executed, and provide good ROI.
  • Coordinate with the content team to create high-quality content that aligns with our brand messaging.
  • Analyze market trends and adjust strategies to align with changing market conditions for better results.
  • Monitor and report on the performance of all digital marketing campaigns to track success and identify areas for improvement.
  • Utilize marketing tools to automate processes and enhance overall efficiency of marketing efforts.

About the company

RPJ Group stands as a beacon of success and innovation, owing much of its prominence to the visionary leadership and unwavering dedication of its founders. Since its inception in 1935, RPJ Group has been a reliable in the manufacturing sector, particularly renowned for its production of clay bricks and tiles in the name of RPJ BKO. Over the decades, the organization has not only contributed signif ...Show More

Industry

Mining

Company Size

201-500 Employees

Headquarter

SIRSA

Other open jobs from RPJ AUTOMOBILES PRIVATE LIMITED