Job Description : Visual Merchandiser

Brand : Ed-a-Mamma

Location : Mumbai

Position Overview :

The Visual Merchandiser at Ed-a-Mamma will be responsible for creating dynamic and visually captivating displays that embody the brand’s sustainable ethos and elevate the in-store shopping experience. This role involves designing store layouts, organizing seasonal and promotional displays, and ensuring product arrangements drive customer engagement and sales. The Visual Merchandiser will also play a key role in training staff to maintain visual standards across all retail locations.

Key Responsibilities:

1.Display Design & Execution:

• Design and implement visually appealing product displays that highlight key items and drive customer interest.
• Create seasonal and promotional displays that align with marketing campaigns and increase sales.

2.Store Layout Planning:

• Plan and organize store layouts to enhance the customer journey and optimize space for better product visibility and engagement.

3.Brand Consistency:

• Ensure that all visual elements and merchandising align with Ed-a-Mamma’s brand identity, messaging, and sustainability values.

4.Product Arrangement & Sales Strategy:

• Strategically place products to encourage customer interaction, improve sales, and maximize floor space efficiency.

5.Window Displays:

• Create eye-catching and on-brand window displays that attract foot traffic and reflect seasonal or promotional themes.

6.Stock Organization & Maintenance:

Ensure that all displays and shelves are regularly organized, well-stocked, and replenished according to customer demand.

7.Staff Training & Guidelines:

Develop a playbook for display guidelines and train store staff to maintain consistent visual standards across all locations.

Please share the resume on anjalika.tiwari@ril.com / madhumita.biswas@ril.com