Key Responsibilities:

1. Sales & Business Performance

• Achieve and exceed store sales, profitability, and KPI targets.
• Implement strategies to drive footfall, conversion, and average transaction value.
• Analyze sales reports to identify opportunities and areas for improvement.

2. Customer Experience

• Ensure superior customer service standards are maintained at all times.
• Handle escalated customer queries or complaints effectively.
• Build and maintain strong customer relationships to drive repeat business.

3. Team Management

• Recruit, train, and develop store staff in line with company policies.
• Schedule and manage staff to ensure optimal coverage and productivity.
• Motivate and coach the team to deliver exceptional performance.

4. Visual Merchandising & Brand Standards

• Ensure store displays, product presentation, and visual merchandising align with brand guidelines.
• Coordinate with the VM team for seasonal updates and promotions.

5. Inventory & Operations

• Oversee stock management, including replenishment, shrinkage control, and stock audits.
• Maintain accurate records of sales, expenses, and inventory.
• Ensure compliance with company SOPs, safety, and operational policies.

6. Reporting & Coordination

• Submit daily/weekly/monthly reports to the Area or Regional Manager.
• Coordinate with the HO and other departments (HR, VM, Marketing, Supply Chain) as needed.

Qualifications & Skills:

• Graduate/Postgraduate in Retail Management, Business Administration, or a related field.
• 4–8 years of experience in fashion or apparel retail (with at least 2 years in a managerial role).
• Strong leadership, communication, and people management skills.
• Proven ability to drive sales and achieve business goals.
• Knowledge of fashion trends and customer preferences.
• Proficient in MS Office and POS systems.

Key Competencies:

• Customer-Centric Approach
• Sales Orientation
• Team Leadership
• Analytical Thinking
• Attention to Detail
• Problem-Solving Skills