Marketing Manager Job Description:

Responsibilities:

• Create and implement marketing strategies to enhance the company’s reputation & drive qualified traffic online and offline.
• Conduct market research to identify current trends, business opportunities, and supporting factors to increase sales.
• Collaborate with other teams to create valuable and engaging digital & direct content for the company's internal & external marketing.
• Coordinate the creation of marketing material, including brochures, presentations, sign boards, paper ads, hoardings & boardings, and digital content, etc.,
• Oversee digital marketing initiatives, including website content, social media pages, email campaigns, and online advertising.
• Analyze and report to the management on the performance of marketing campaigns, using data-driven insights to optimize strategies.
• Develop and maintain relationships with key stakeholders, including customers, partners, and vendors.
• Monitor and manage the marketing budget to ensure cost-effectiveness and return on investment.
• Stay up to date on industry trends, emerging technologies, and best practices.

Qualifications:

MBA in Marketing specialization

Proven experience of at least 3 years in the marketing field or a similar role

Skill set required:

• Strong understanding of marketing principles, including market research, branding, and digital marketing.
• Leadership and interpersonal skills.
• Demonstrated ability to develop and implement successful marketing strategies.
• Experience or at least Knowledge of digital marketing tools and platforms 
• Analytical mindset with the ability to interpret data and make strategic recommendations.
• Creative thinker with the ability to generate innovative ideas.
• Results-oriented with a focus on driving measurable business impact.