**WORK FROM OFFICE

**Timings - 4am to 1pm

**Monday to Saturday Working

Job Description

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Ensuring consistency of brand voice, style and tone across all content.
• Driving performance marketing via Customer Acquisition Funnel, Display Ads, Facebook Ads, Google Ad Words, PPC and SEO/SEM.
• Analyzing content traffic metrics and effectiveness of campaigns and messaging to explore ways of improving content marketing ROI.

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Skills

• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.