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Digital Marketing Specialist

Mid-Level: 4 to 6 years
30K - 40K (Per Year)
Posted on Apr 07 2022

About the Job



**Timings - 4am to 1pm

**Monday to Saturday Working

Job Description

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Evaluate important metrics that affect our website traffic, service quotas, and target audience.
  • Ensuring consistency of brand voice, style and tone across all content.
  • Driving performance marketing via Customer Acquisition Funnel, Display Ads, Facebook Ads, Google Ad Words, PPC and SEO/SEM.
  • Analyzing content traffic metrics and effectiveness of campaigns and messaging to explore ways of improving content marketing ROI.



  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Solid understanding of HTML, CSS, and JavaScript is required.
  • Highly creative with excellent analytical abilities.
  • Outstanding communication and interpersonal skills.
  • Up-to-date on the latest trends and technologies in digital marketing.

About the company

The path chosen for delivery of the value proposition is IT consulting and implementation of end to end information technology based solutions through cost-savings, quality service, and enabling optimal utilization of internal resources.


IT Services and IT Consul...

Company Size

51-200 Employees



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