● Conceptualizing strategic product marketing plans for a product or service through market research, competitive analysis, pricing, customer engagement, and business planning.

● Understanding the business problem or needs of internal departments or other Collaborative brands and devising communication solutions in terms of collaterals, activities, media strategy, etc.

● Strategizing and Executing end to end Marketing offers for The Brand, Website & App.

● E. commerce marketing (D2C) - Marketing online and converting them into possible conversions.

● Inventory Management - Keeping a track of all the products required for Marketing offers as well as looking after the ordering and inwarding of the same.

● Content Creation - Visualizing the scope of offers Briefing, and Coordinating with different departments

for getting all the collaterals made according to the vision.

● Growth marketing - understand consumers’ shopping behavior and plan marketing strategies on the same

● Brand Collaboration & Alliances - Looking after partner brands to collaborate with for better sales revenue and brand awareness.

● Planning and executive Retention Campaigns for Repeat purchasers

● Online Merchandising - Looking after the website/app operations and also helping in product cataloguing on Shopify.

● Agency Coordination - Coordinating with different agencies to execute different tasks related to marketing.

● End to End strategy & Execution of new product launches