Position Overview:

A Social Media Specialist strategically manages social media platforms to drive customer engagement, website traffic, and revenue. They optimize content, join conversations on behalf of the brand, and support current and prospective customers.

Key Responsibilities:

• Content Creation & Curation

• Social Media Management

Qualifications:

• Education: o Bachelor’s degree in Marketing, Communications, Public Relations, or related field (or equivalent work experience).

Preferred Qualifications:

• Experience with paid social media campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads).

• Graphic design skills or proficiency in tools like Canva or Adobe Creative Suite.

• Experience with influencer partnerships and brand collaborations.