Growth Marketing Manager

47

Applications

Hyderabad
Full-Time
Senior (7 to 10 years)
Posted on Jul 06 2022

About the Job

Skills

Job Responsibilities:

  • Manage end-to-end performance marketing across the customer lifecycle (acquisition, activation, retention, revenue, and referral)
  • Own paid and organic growth strategy, from concept to completion.
  • Understanding of traditional and emerging channels used for acquiring and retaining customers, including some combination of SEM, programmatic Display, Paid Social, Video, and offline channels.
  • Understand the competitive landscape—be an expert on our competition and how they are positioned.
  • Experience with multi-touch attribution and media mix models.
  • You are passionate about Marketing and Marketing tech. You keep up to date with the industry, its latest trends, and platforms.
  • You have experience working with multiple marketing functions such as brand and content and can connect the dots between programs to create full-funnel marketing campaigns.
  • Build-out Keka paid acquisition strategy; report on and calculate the success of (e.g. ROI), and make recommendations for improvement
  • Develop Keka retention and loyalty strategy, including building-out communication touchpoints across multiple channels (email, push, SMS, etc.)
  • Own demand generation efforts that support our sales team and drive MQL’s
  • Lead development and execution of lifecycle marketing communications
  • Partner with our Editorial team to optimize content marketing initiatives on and off-site

 

Skills Required:


  • Hands-on experience with paid acquisition channels (e.g., Google Ads, Facebook Ads Manager LinkedIn, etc.
  • Expertise with multi-channel CRM / marketing automation platforms (HubSpot, Zapier, Mailchimp) and digital marketing tools (e.g., Ahref, Crazy egg).
  • Experience with SaaS products that have a mobile, desktop, and native app assets a plus
  • Knowledge or familiarity of, HTML, CSS, is a plus


About the company

About US MNR Solutions Pvt. Ltd is a premier staffing solution company with the ability and passion to deliver the suitable and desired profile at the lowest Turn Around Time , with higher quality & with the keen interest to improve the overall productivity of customers by sourcing the right candidate through our extensive search process and verifying the reliability, potentiality and crede ...Show More

Industry

Staffing and Recruiting

Company Size

51-200 Employees

Headquarter

NOIDA

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