Job Title: Social Media Expert

Company: Medhaj Techno Concept Pvt. Ltd.

Client: SMCG Amrut

Project: SMD_UP_PMU_AMRUT2

Qualification: Bachelor's degree in Mass Communication.

Exeperience: Must have 2 to 3 years of experience and have worked on government projects.

Salary: 35k to 40k per month

Work Profile:

As a Social Media Expert, you will be responsible for developing and implementing a comprehensive social media strategy to achieve project goals and objectives. Your primary focus will be to increase brand awareness, engagement, and website traffic for SMCG Amrut.

Responsibilities:

- Conduct social media audit and analysis to identify areas of improvement

- Create content calendar and develop high-quality content for Facebook, Twitter, Instagram, LinkedIn, and YouTube

- Manage and schedule posts using social media management tools

- Engage with followers, respond to comments and messages, and monitor social media conversations

- Analyze social media metrics and adjust content strategy accordingly

- Collaborate with cross-functional teams to ensure brand consistency and integrate social media with other marketing channels

- Develop and implement social media advertising campaigns to reach target audience

Deliverables:

- Social media strategy document

- Content calendar

- Monthly social media analytics reports

- Social media advertising campaign reports

- Increased followers, engagement, and website traffic

Tools and Software:

- Social media management tools (Hootsuite, Sprout Social, etc.)

- Social media analytics tools (Google Analytics, Facebook Insights, etc.)

- Graphic design software (Canva, Adobe Creative Cloud, etc.)