Roles and Responsibilities

We are seeking a highly skilled and motivated Digital Remarketing Specialist to join our team. The ideal candidate will have a complete understanding of remarketing campaigns, Facebook Ads Manager, and Google Ads.

Will be responsible for developing, executing, and managing online remarketing campaigns to generate maximum leads.

Key Responsibilities:

• Develop, execute, and manage online remarketing campaigns on Facebook
• In-depth understanding of Facebook Ads Manager and other paid advertising dashboards
• Manage campaigns from start to finish including forecasting, executing, monitoring, evaluating, and optimizing campaign performance
• Continuously improve ad copy, landing pages, and campaigns for optimal lead quality
• Establish performance indicators for successful paid campaigns.
• Apply optimization techniques to ensure that campaigns deliver consistently and meet goals and objectives.
• Track and report on campaign performance, including monthly performance reports
• Familiarity with impression share, negative keywords, conversion rates, goal setup, and other relevant metrics
• Strong working knowledge of Excel, Google Analytics, and other relevant tools

Key Skills :

• Excellent analytical and optimization skills.
• Ability to communicate effectively with clients and stakeholders.
• Ability to work with tight deadlines and handle multiple projects simultaneously.