Business Development Executive – Premium CBSE School

Location: Adalaj, Gandhinagar

Gender Preference: Male only

Salary: Maximum ₹40,000 CTC

Experience: Minimum 2 years in the education domain (School or Preschool Marketing experience mandatory)

Qualification: BBA/MBA

Languages Required: Gujarati & English (both mandatory)

Vehicle Requirement: Must own a 2-wheeler

Perks & Benefits: Petrol allowance reimbursed on actuals; PF benefits as per policy

Interested candidates may contact 9669996899 or HR3@lifeeducare.com

Job Description

Marketing & Communication

• Develop and manage annual and monthly marketing plans aligned with admissions targets.
• Maintain and regularly update the school’s social media and digital presence.
• Create content for newsletters, brochures, banners, videos, and other promotional materials.
• Ensure all communication aligns with the school’s Jain ethos and academic values.
• Support admission counsellors and collaborate with administrative teams.
• Liaise with academic, finance, and other departments for smooth admissions.
• Track and report admissions trends and marketing performance.
• Coordinate with external vendors for marketing material and execution.

Admissions Support

• Collaborate with the admissions team to drive enrolment campaigns.
• Follow up with leads from calls, emails, walk-ins, and events.
• Maintain and update the CRM/lead database with accurate conversion tracking.
• Review applications and verify documentation.
• Assist parents in completing required admission formalities.
• Participate in parent feedback and perception sessions.

Event Coordination

• Plan and manage school events such as open houses, fairs, and outreach activities.
• Handle logistical requirements for all events and activities.
• Develop and distribute promotional materials like brochures, leaflets, and digital content.
• Represent the school during external initiatives and maintain stakeholder relations.

Public Relations

• Build strong relationships with local media, community leaders, and key stakeholders.
• Work with the Principal to gather parent and community feedback.

Market Research & Competitor Monitoring

• Monitor competitor schools' marketing initiatives and benchmark best practices.
• Gather and analyse parent feedback to improve campaigns and messaging.