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GFL Recruitment Private Limited

Paid Media Manager/Lead

Date Posted : 22nd Jun 2022
5 applicant(s)
Junior (1 to 3 years)
Rs. 240000 INR -Rs.600000 INR (PA)
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Job Description

As a Google Adwords Executive, you have to assist with the creation, optimization, and reporting for Adwords campaigns as directed by the Marketing Team.

Key Responsibilities:

• Manage & Creation of Google Ads Campaigns.

• Manage Search, Shopping, Discovery, Display and Remarketing campaigns on Google Ads.

• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facts of paid search in accordance with organization goals.

• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.

• Manage and optimize existing Adwords campaign components including, but not limited to Ad -Copy, Bid Prices, Cost per Conversion, Cost per Click, Keyword Research, etc.

• Determine ROI on search marketing efforts 


• Strong analytical skills.

• Good Knowledge of Audience Targeting.

• Knowledge of Youtube Video ads, shopping campaigns & Google merchant center is a plus.

• Must have the expertise and have worked on campaigns across Search Ads, Display Ads, Youtube Video Ads, and Shopping Ads

• Good Knowledge of Google Ads Editor.

• Must understand Google Tag Manager and Google Analytics for Adwords campaigns. 

Education & Experience Requirements:

• Bachelor’s or master’s degree in marketing or a related field.

• Minimum 1 Year of practical experience in executing google ads. 

Location: Udaipur, Rajasthan 

Salary: Best in the Industry

Experience: Min. 2 Year