Company Overview:

Jain Bliss is dedicated to offering premium-quality, healthy, and organic Jain food products. Rooted in the principles of Jainism, the brand adeptly fuses health, tradition, and taste for modern lifestyles. Based in Mumbai, as a part of the Food and Beverage Services industry, every product from Jain Bliss is created to honor Jain dietary guidelines, ensuring exceptional taste and quality.

Job Overview:

Jain Bliss is seeking a skilled Digital Marketing professional for a full-time, mid-level position located in Mumbai. The ideal candidate should have between 4 and 6 years of experience and will play a pivotal role in developing and implementing marketing strategies to enhance our brand presence online.

Qualifications and Skills:

• Proficiency in social media marketing to effectively engage with audiences and build brand loyalty (Mandatory skill).
• Experience with Google Analytics to extract valuable insights and enhance marketing strategies.
• Strong content marketing skills to create compelling marketing campaigns that drive brand awareness.
• Proven expertise in email marketing to communicate with potential customers and retain existing ones.
• Knowledge of pay-per-click advertising to manage and optimize online ad campaigns for better ROI.
• Ability to implement influencer marketing strategies to leverage various influencer networks.
• Experience in A/B testing to identify the best marketing strategies and improve conversion rates.
• Content creation abilities to develop engaging and relevant content that aligns with brand values.

Roles and Responsibilities:

• Develop and execute digital marketing campaigns across multiple platforms to drive brand awareness.
• Monitor and analyze website traffic and campaign performance using Google Analytics.
• Create compelling content for various digital platforms, adhering to brand guidelines.
• Manage social media presence and engage with followers to build a strong online community.
• Execute email marketing strategies to acquire new customers and retain existing ones.
• Collaborate with influencers to enhance brand visibility and reach target audiences effectively.
• Optimize PPC advertising campaigns for improved ROI and brand visibility.
• Conduct A/B testing to refine strategies and maximize marketing outcomes.