Roles and Responsibilities:

1. Identify target audience and grow our email list
2. Design and implement direct email marketing campaigns
3. Proofread emails for clarity, grammar and spelling
4. Write newsletters including all company updates
5. Upgrade our email templates using graphics, personalization and advanced features
6. Ensure prompt and accurate communication with clients via email to minimize unsubscribes
7. Create email databases for lead generation
8. Analyze campaign performance and suggest improvements
9. Report on sales revenue generated from email marketing efforts
10. Ensure emails follow industry policies and best practices