3D visualisers bring architects' ideas to life, taking plans, architectural illustrations and other reference materials and using these to produce photo-realistic 3D images or animations of proposed buildings and developments.

3D visualisation is a synonym for computer-generated imagery, 3D rendering, 3D graphics, etc. All of these terms refer to the digital process of creating some graphical content by using 3D technology – that is the task of a 3D visualiser.

This advanced technology has become a trend in the last few years, and businesses that use it to their advantage get a better chance to beat their competition. Modern 3D visualisation has evolved into real science, and it's now the most viable option for companies that are looking to promote their digital content.

Put simply, 3D visualisers will allow you to create top-class digital content that modern consumers prefer when deciding on their purchases. Therefore, they play an essential role in the realm of modern business and marketing.