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Digital Marketing Manager

Bangalore
Full-Time
Mid-Level: 4 to 6 years
30K - 36K (Per Month)

Not Accepting Applications

About the Job

Skills

Campaigns
Communication
Web Content Writing
Ad Serving
Marketing Strategy
Marketing Campaigns
Content Creation

The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player. 

 

Qualifications

  • 3+ year of marketing experience
  • Content creation skills
  • Excellent communication and organizational skills


Responsibilities


A) Client Profiling

1. Build Database of Clients to Target

2. Build Database of Industry Influencers

3. Update all Business Relevant Listings

4. Create Platform Specific Content Plan

5. Refine Platform Specific Outreach Strategy


B) Platform Strategy Formulation

Website

1. Add Accreditations

2. Add Tech Partners

3. Add Testimonials

4. Optimize Website Funnelling

5. Update Analytics

6. Optimise SEO

7. Update keywords

8. Optimize Social Media Linking

9. Add Backlinks

10. Revamp Blog


Email

1. Refine Templates: Newsletter, Ads

2. Implement A/B Testing for Titles and Content


Influencers

1. Create content

2. Onboard Industry Influencers: Tag and Invite to our posts

3. Pay to run sponsored posts


LinkedIn

1. SEO LinkedIn Page

2. Create LinkedIn Native Content Plan

3. Create External Content Posting Plan

4. Build a Network with Industry Leaders and Influencers


Instagram

1. Profile optimization

2. Photo, Video, or Carousel posts, Reels, Stories Strategy


Facebook

1. Post Strategy

2. Client Centric Refinement


Twitter

1. Twitter account audit

2. Article Posting Plan

3. Retweeting System


 C) Strategy Implementation

About the company

Ethereal Machines manufactures precision engineering parts faster and/or cheaper. We achieve this by building multi-axis CNC machining platforms leveraging proprietary technology since 2014. With requisite certifications in place, we cater to the Defense, Aerospace, Healthcare & Electronics industries.

Industry

Industrial Automation

Company Size

11-50 Employees

Headquarter

Bengaluru

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