Job Title: Graphic Designer and Video Editor

Location: Chennai

Job Type: Full-Time

Job Summary:

We are looking for a skilled and creative Graphic Designer and Video Editor to join our dynamic team at Digital Mantraaz, a leading digital marketing agency. The ideal candidate will have a passion for design and visual storytelling, with the ability to create compelling graphics and engaging video content that drives our clients' digital marketing campaigns. The role involves working closely with the marketing, social media, and content teams to produce high-quality visual content that resonates with target audiences and enhances brand presence across digital platforms.

Key Responsibilities:

• Graphic Design:
• Design eye-catching and innovative graphics for digital marketing campaigns, including social media posts, email templates, banner ads, and website visuals.
• Create graphics for various digital platforms, ensuring consistency with each client’s brand identity.
• Collaborate with marketing strategists to understand campaign goals and translate them into visually compelling assets.
• Develop branded visuals for landing pages, PPC ads, and social media profiles.
• Stay current with the latest design trends and tools to create fresh, appealing content for digital audiences.
• Video Editing:
• Produce and edit video content for social media, advertisements, YouTube, and other digital channels, ensuring each piece is optimized for the intended platform.
• Collaborate with the creative and marketing teams to brainstorm, storyboard, and develop video content that drives engagement and conversions.
• Edit promotional, instructional, and short-form video content, adding necessary effects, animations, and transitions.
• Incorporate motion graphics, typography, and visual effects to enhance video projects.
• Optimize video content for different social media platforms (Instagram, Facebook, YouTube, TikTok, etc.), understanding the format and content strategies for each.
• Campaign Asset Development:
• Adapt and create new digital assets for various advertising platforms (Google Ads, Facebook Ads, Instagram, LinkedIn, etc.).
• Design thumbnails, end screens, and overlays for video campaigns to enhance engagement and click-through rates.
• Work with performance marketing teams to iterate on design concepts that drive better results based on data-driven feedback.
• Branding and Consistency:
• Ensure all visual content aligns with each client's brand guidelines and overall marketing strategy.
• Maintain consistency in tone, style, and messaging across all graphic and video content.
• Participate in brainstorming sessions to offer creative solutions and concepts for marketing campaigns.

Requirements:

• Proven experience as a Graphic Designer and Video Editor in a digital marketing environment, with a portfolio showcasing successful projects.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) or equivalent tools for graphic design and video editing.
• Solid understanding of visual design principles, typography, color theory, and layout for both static and motion content.
• Experience creating digital assets for social media platforms and digital ads, with knowledge of best practices for each platform.
• Strong understanding of video production and editing techniques, including animation and motion graphics.
• Ability to work under tight deadlines, manage multiple projects, and pivot quickly based on client or campaign needs.
• Strong communication skills and a collaborative approach to working with clients and internal teams.

Preferred Qualifications:

• Bachelor's degree in Graphic Design, Multimedia Arts, Visual Communication, or a related field.
• Experience working in a digital marketing agency or with brands in the digital marketing space.
• Knowledge of SEO and content marketing strategies is a plus.
• Understanding of marketing performance metrics and data-driven design.

What We Offer:

• Competitive salary based on experience.
• Opportunity to work with a diverse range of brands and industries.
• A collaborative, creative work environment with room for professional growth.