Job Description:-Managing and maintaining digital marketing activities such as Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Content writing etc.

1. SEO – On page optimization, Off page optimization, Keyword Research etc.
2. Tools: Google Analytics, Google Webmaster, Google Search Console, Google Keyword planner etc.
3. SEM – Creating, managing and maintaining Google Ads campaign.
4. SMM – Creating, managing and maintaining Facebook, Instagram, LinkedIn etc. ad campaigns.
5. Business development, promotion and branding in all social media accounts.
6. Managing and maintaining all social media accounts (Facebook, Instagram, LinkedIn, Quora, Twitter, YouTube)
7. Content Writing – SEO based content writing for website pages, social media postings and ad campaigns.
8. Ad campaigns strategy, planning, and execution.
9. Must have experience in Lead generation for sales through social media ad and Google ads campaigns.
10. Must have experience in Lead generation for sales through Email marketing and social media marketing.

Requirements

1. Monitoring tools: Google WebMaster, Google Analytics, Google Keyword planner, Long tail pro, Word Tracker, Ubersuggest, Wordpress, TR admin panel, Magento, Blogger.
2. Site Audit Tools: Ahref, Semrush, MOZ Tool, Majestic, ScrapBox, SERP LAB, Backlinkwatch, SEO Profiler, Screaming Frog
3. Email Marketing: Mailchimp, Mailshake, Gmass

Mandatory Skills

1. Lead generation for training enrollments
2. Related Digital Marketing activities
3. Counseling & conversions
4. Excellent communication & presentation skills
5. Go getting attitude
6. Good grasp
7. Excellent marketing strategy skills
8. Self motivated & drive to achieve the targets