Cranes Varsity - India is a computer software company based out of 2, Tavarekere, Bannerghatta Road, 1st Phase, 1st Stage, BTM Layout,, Bangalore, Karnataka, India.

<p>Job Description:-Managing and maintaining digital marketing activities such as Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Content writing etc.</p><ol><li>SEO – On page optimization, Off page optimization, Keyword Research etc.</li><li>Tools: Google Analytics, Google Webmaster, Google Search Console, Google Keyword planner etc.</li><li>SEM – Creating, managing and maintaining Google Ads campaign.</li><li>SMM – Creating, managing and maintaining Facebook, Instagram, LinkedIn etc. ad campaigns.</li><li>Business development, promotion and branding in all social media accounts.</li><li>Managing and maintaining all social media accounts (Facebook, Instagram, LinkedIn, Quora, Twitter, YouTube)</li><li>Content Writing – SEO based content writing for website pages, social media postings and ad campaigns.</li><li>Ad campaigns strategy, planning, and execution.</li><li>Must have experience in Lead generation for sales through social media ad and Google ads campaigns.</li><li>Must have experience in Lead generation for sales through Email marketing and social media marketing.</li></ol><h4>Requirements</h4><ol><li>Monitoring tools: Google WebMaster, Google Analytics, Google Keyword planner, Long tail pro, Word Tracker, Ubersuggest, Wordpress, TR admin panel, Magento, Blogger.</li><li>Site Audit Tools: Ahref, Semrush, MOZ Tool, Majestic, ScrapBox, SERP LAB, Backlinkwatch, SEO Profiler, Screaming Frog</li><li>Email Marketing: Mailchimp, Mailshake, Gmass</li></ol><h4>Mandatory Skills</h4><ol><li>Lead generation for training enrollments</li><li>Related Digital Marketing activities</li><li>Counseling &amp; conversions</li><li>Excellent communication &amp; presentation skills</li><li>Go getting attitude</li><li>Good grasp</li><li>Excellent marketing strategy skills</li><li>Self motivated &amp; drive to achieve the targets</li></ol><p><br></p>