Sales And Marketing Specialist Job Duties

Sales and marketing specialists typically have a wide range of responsibilities, which can include:

• Developing and implementing marketing campaigns, including creating advertisements, conducting market research, and creating sales presentations
• Developing and implementing sales plans, including identifying target clients and creating sales strategies based on their needs
• Creating and managing websites, brochures, flyers, or other printed materials used in promotions
• Identifying potential clients and building relationships with them through phone calls, emails, and face-to-face meetings
• Establishing pricing for products based on market conditions and competitor pricing
• Creating a budget for a campaign and maintaining records of expenses and revenues
• Engaging in post-sale activities such as follow-up communication with customers to ensure satisfaction with products or services
• Providing information about products and services to customers over the phone or in person
• Coordinating sales activities with other departments such as accounting or human resources