Job Description of SMO

The social media expert will be responsible for building and maintaining social media channels

of clients from various industries across platforms such as Instagram, YouTube, Facebook,

Twitter, Pinterest, LinkedIn, etc and responsible for planning, implementing and monitoring the

company's Social Media strategy in order to increase brand awareness.

Responsibilities/ Requirements

 1 to 2 years of agency experience in handling social media for brands.

 Research, ideate, develop and execute content for our social media channels keeping in

mind the distinct content formats of each platform

 Work with the creative teams to ensure the content is engaging, informative, and

appealing.

 Manage day-to-day content posting with effective hash tags.

 Create editorial calendars and syndication schedules.

 Organize and maintain social media plans and calendars, with posts drafted and

scheduled for future publication.

 Building and executing social media strategy through competitive and audience research

 Preparing reports with key performance indicators.

 Knowledge of social media schedulers and analytics