Continuous engagement with the portfolio customers mapped as per the contact policy, with accurate & complete capture of interaction details.

·Call handling as per defined standards.

·Accurate resolution for customer queries.

·Promoting Digital Banking services for a superior customer service experience.

·Profiling of customers in order to aid right cross-servicing of Bank products

·Accurate logging and resolution of complaints.

·Attrition control of customers.

·Regular interactions with the customers and pro-actively assessing customer needs.

·Deepening relationship by cross selling 'sticky products' like Demat, Bill Pay, Advisory etc.

·Ensure portfolio quality of relationship while racing considering eligibility.

·Monitor large amount movements and account closure  from the deposit accounts.

·Ensure retention of customers