Job Responsibility:

1.     Complete store operational requirements by scheduling and assigning employees; following up on work results.

2.     Maintain store staff by recruiting, selecting, orienting and training employees.

3.     Maintain store staff job results by coaching, counselling and disciplining employees; planning, monitoring and appraising job results.

4.     Prepare annual budget; schedule expenditures; analyze variances; initiate corrective actions.

5.     Identify current and future customer requirements by establishing rapport with potential and actual customers and other persons in a position to understand service requirements.

6.     Ensure availability of merchandise and services and maintaining adequate inventories.

7.     Formulate pricing policies by reviewing merchandising activities; determining additional needed sales promotion; authorizing clearance sales; studying trends of the market.

8.     Market merchandise by studying advertising, sales promotion and display plans; analyzing.

9.     Protect employees and customers by providing a safe and clean store environment.

10. Maintain the stability and reputation of the store by complying with legal requirements.

11. Determine marketing strategy changes by reviewing operating and financial statements and departmental sales records.

12. Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.

13. Contribute to team effort by accomplishing related results as needed.

14. Maintain inventory by implementing purchasing plans and staying in contact with vendors and shippers.

15. Develop a schedule of holiday activities and promotions throughout the year strategically designed to bring in more revenue.

16. Provide training to improve the knowledge base of the staff and utilize cross-training methods to maintain productivity when employees are absent.

17. Work with vendors and manufacturers to bring in effective marketing displays for the sales floor and store windows.

18. Manage all controllable costs to keep operations profitable.

19. Manage stock levels and make key decisions about stock control.

20. Analyze sales figures and forecast future sales.

21. Analyze and interpret trends to facilitate planning.

22. Deal with staffing issues such as interviewing potential staff, conducting appraisals and performance reviews, as well as providing or organizing training and development.

23. Ensure standards for quality, customer service and health and safety are met.

24. Respond to customer complaints and comments.

25. Organize special promotions, displays and events.

26. Update colleagues on business performance, new initiatives and other pertinent issues.

27. Tour the sales floor regularly, talking to colleagues and customers to identify or resolve urgent issues.

28. Maintain awareness of market trends in the retail industry, understanding forthcoming customer initiatives and monitoring what local competitors are doing.

29. Initiate changes to improve the business, e.g. revising opening hours to ensure the store can compete effectively in the local market.